{"templateId":"markdown","sharedDataIds":{"sidebar":"sidebar-sidebars.yaml"},"props":{"metadata":{"markdoc":{"tagList":[]},"redocly_category":"Products","product_name":"Real-time","type":"markdown"},"seo":{"title":"Real Time Attributes Overview","description":"Treasure Data Product Documentation · Collect and Unify · Segment and Activate · Experiment and Analyze · Decisioning Automate with AI Scale and Trust.","siteUrl":"https://docs.treasuredata.com","lang":"en-US","llmstxt":{"hide":false,"sections":[{"title":"Table of contents","includeFiles":["**/*"],"excludeFiles":[]}],"excludeFiles":[]}},"dynamicMarkdocComponents":[],"compilationErrors":[],"ast":{"$$mdtype":"Tag","name":"article","attributes":{},"children":[{"$$mdtype":"Tag","name":"Heading","attributes":{"level":1,"id":"real-time-attributes-overview","__idx":0},"children":["Real Time Attributes Overview"]},{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Treasure Data's real-time attributes allow you to create and store attributes used in real-time interactions, capture customer behaviors and actions, and ultimately create an updated view of the customer."]},{"$$mdtype":"Tag","name":"p","attributes":{},"children":[{"$$mdtype":"Tag","name":"img","attributes":{"src":"/assets/real-time-attributes-overview-2024-07-24.b2d7c0753ccaf31bd13be16b26cd2cc984e6852d2a8f7eea74f9f4f0ae559c35.cf3845cb.png","alt":""},"children":[]}]},{"$$mdtype":"Tag","name":"p","attributes":{},"children":["These real-time attributes can be used in ",{"$$mdtype":"Tag","name":"MarkdownLink","attributes":{"href":"/products/customer-data-platform/journey-orchestration/realtime/creating-a-real-time-triggered-activation"},"children":["real-time triggered activations"]}," to build better logic and decisioning based on customers' actions."]},{"$$mdtype":"Tag","name":"Heading","attributes":{"level":2,"id":"real-time-attribute-types","__idx":1},"children":["Real-time Attribute Types"]},{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Journey Orchestration supports four real-time attribute types:"]},{"$$mdtype":"Tag","name":"ul","attributes":{},"children":[{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"strong","attributes":{},"children":[{"$$mdtype":"Tag","name":"MarkdownLink","attributes":{"href":"/products/customer-data-platform/real-time/creating-single-value-attributes"},"children":["Single-value attribute"]}]}," : An attribute to store a single value. For example, name, age, address, last purchase amount, etc."]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"strong","attributes":{},"children":[{"$$mdtype":"Tag","name":"MarkdownLink","attributes":{"href":"/products/customer-data-platform/real-time/creating-and-viewing-a-list-attribute"},"children":["List attribute"]}]}," : An attribute that stores a list of values."]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"strong","attributes":{},"children":[{"$$mdtype":"Tag","name":"MarkdownLink","attributes":{"href":"/products/customer-data-platform/real-time/creating-a-counter-attribute"},"children":["Counter attribute"]}]}," : An attribute that can keep count of events/actions, including the capability to define sub-counters for smaller time periods."]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"strong","attributes":{},"children":[{"$$mdtype":"Tag","name":"MarkdownLink","attributes":{"href":"/products/customer-data-platform/real-time/importing-batch-attributes"},"children":["Import Batch"]}]}," : Use the Import Batch option to import batch attributes into your real-time platform. If a real-time value is not updated, single-value and counter attributes can be substituted with batch attributes by configuring batch backfill."]}]}]},"headings":[{"value":"Real Time Attributes Overview","id":"real-time-attributes-overview","depth":1},{"value":"Real-time Attribute Types","id":"real-time-attribute-types","depth":2}],"frontmatter":{"seo":{"title":"Real Time Attributes Overview"}},"lastModified":"2025-11-28T04:59:10.000Z","pagePropGetterError":{"message":"","name":""}},"slug":"/products/customer-data-platform/real-time/real-time-attributes-overview","userData":{"isAuthenticated":false,"teams":["anonymous"]},"isPublic":true}