{"templateId":"markdown","sharedDataIds":{"sidebar":"sidebar-sidebars.yaml"},"props":{"metadata":{"markdoc":{"tagList":["admonition"]},"redocly_category":"Products","product_name":"Audience Studio","type":"markdown"},"seo":{"title":"Configure Activation Actions","description":"Learn how to configure Activation Actions in Audience Studio, create custom workflows, and assign them to activations with specific permissions and parameters.","siteUrl":"https://docs.treasure.ai","lang":"en-US","jsonLd":{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://www.treasure.ai/","name":"Treasure AI","url":"https://www.treasure.ai/","logo":"https://www.treasure.ai/hubfs/assets/images/logos/primary-logo.svg"},{"@type":"WebSite","@id":"https://docs.treasure.ai/#website","name":"Treasure AI Documentation","url":"https://docs.treasure.ai/","inLanguage":["en","ja"],"publisher":{"@id":"https://www.treasure.ai/"}}]},"llmstxt":{"hide":false,"sections":[{"title":"Table of contents","includeFiles":["**/*"],"excludeFiles":[]}],"excludeFiles":[]}},"dynamicMarkdocComponents":[],"compilationErrors":[],"ast":{"$$mdtype":"Tag","name":"article","attributes":{},"children":[{"$$mdtype":"Tag","name":"Heading","attributes":{"level":1,"id":"configure-activation-actions","__idx":0},"children":["Configure Activation Actions"]},{"$$mdtype":"Tag","name":"Admonition","attributes":{"type":"info"},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Activation Actions is a Beta release. For more information, contact your Customer Success Representative."]}]},{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Configuring Activation Actions involves two sub-tasks as follows:"]},{"$$mdtype":"Tag","name":"ul","attributes":{},"children":[{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"MarkdownLink","attributes":{"href":"#create-a-custom-workflow"},"children":["Create a Custom Workflow"]}]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"MarkdownLink","attributes":{"href":"#assign-the-custom-workflow-to-activation"},"children":["Assign the Custom Workflow to Activation"]}]}]},{"$$mdtype":"Tag","name":"Heading","attributes":{"level":2,"id":"create-a-custom-workflow","__idx":1},"children":["Create a Custom Workflow"]},{"$$mdtype":"Tag","name":"p","attributes":{},"children":["To create a new custom workflow, see ",{"$$mdtype":"Tag","name":"MarkdownLink","attributes":{"href":"/products/customer-data-platform/data-workbench/workflows/getting-started-with-treasure-workflow"},"children":["Creating and Editing a Workflow"]},". Ensure that a user-defined custom workflow created for an activation meets the following criteria:"]},{"$$mdtype":"Tag","name":"ul","attributes":{},"children":[{"$$mdtype":"Tag","name":"li","attributes":{},"children":["Set with View and Run permissions for the Activation creator(s) else they will not be able to assign this workflow to an activation. See ",{"$$mdtype":"Tag","name":"MarkdownLink","attributes":{"href":"/products/control-panel/security/policies/workflow-permissions"},"children":["Configuring Workflow Permissions"]},"."]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":["Accepts parameters passed from the activation workflow and allows for dynamic data handling based on the activation output. For parameter details, see ",{"$$mdtype":"Tag","name":"MarkdownLink","attributes":{"href":"/products/customer-data-platform/audience-studio/activation/activation-actions-parameters"},"children":["Activation Actions Parameters"]},"."]}]},{"$$mdtype":"Tag","name":"Heading","attributes":{"level":2,"id":"assign-the-custom-workflow-to-activation","__idx":2},"children":["Assign the Custom Workflow to Activation"]},{"$$mdtype":"Tag","name":"ol","attributes":{},"children":[{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Open the Treasure Console."]}]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Navigate to the Audience Studio."]}]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Open a segment."]}]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Select ",{"$$mdtype":"Tag","name":"strong","attributes":{},"children":["Activations"]},"."]}]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Select an existing activation or select ",{"$$mdtype":"Tag","name":"strong","attributes":{},"children":["Create activation"]},"."]}]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Select ",{"$$mdtype":"Tag","name":"strong","attributes":{},"children":["Details"]}," tab."," ",{"$$mdtype":"Tag","name":"img","attributes":{"src":"/assets/configure-activation-actions-2024-05-15-2.c600c5151e30a535af7918c27586453761ae0ca926068d4496a3daf248119089.cf3845cb.png","alt":""},"children":[]}]}]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Select ",{"$$mdtype":"Tag","name":"strong","attributes":{},"children":["Enable Activation Actions"]},"."]}]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Select an existing template or activation."]}]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["If creating a new activation, provide ",{"$$mdtype":"Tag","name":"strong","attributes":{},"children":["Activation name"]},"."]}]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Select a relevant option from the ",{"$$mdtype":"Tag","name":"strong","attributes":{},"children":["Authentication"]}," dropdown, which includes \"Other\" for cases without an out-of-the-box (OOTB) connector."]}]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["Select ",{"$$mdtype":"Tag","name":"strong","attributes":{},"children":["Actions"]}," tab."," ",{"$$mdtype":"Tag","name":"img","attributes":{"src":"/assets/configure-activation-actions-2024-04-24-3.134ddce9cf4e4d7970e8df87f273fbab47d6ec238bbae80185a9a4daf02e2354.cf3845cb.png","alt":""},"children":[]}]}]},{"$$mdtype":"Tag","name":"li","attributes":{},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["To assign the custom workflow designed for this activation, select the Workflow project name and Workflow name."]}]}]},{"$$mdtype":"Tag","name":"Admonition","attributes":{"type":"info"},"children":[{"$$mdtype":"Tag","name":"p","attributes":{},"children":["You can only search or select workflows that you have View and Run permissions for."]}]}]},"headings":[{"value":"Configure Activation Actions","id":"configure-activation-actions","depth":1},{"value":"Create a Custom Workflow","id":"create-a-custom-workflow","depth":2},{"value":"Assign the Custom Workflow to Activation","id":"assign-the-custom-workflow-to-activation","depth":2}],"frontmatter":{"seo":{"title":"Configure Activation Actions","description":"Learn how to configure Activation Actions in Audience Studio, create custom workflows, and assign them to activations with specific permissions and parameters."}},"lastModified":"2026-06-17T07:22:53.000Z","pagePropGetterError":{"message":"","name":""}},"slug":"/products/customer-data-platform/audience-studio/activation/configure-activation-actions","userData":{"isAuthenticated":false,"teams":["anonymous"]},"isPublic":true}